Comprehending media consumption patterns today
What are some of the methods smart devices have shifted the way we consume media? - continue reading to discover more.
With constant shifts and developments in the digital landscape, what are the current trends in media? Well, along with the increase of streaming platforms and short form media content, the method by which individuals are getting their news is also changing. Individuals are progressively turning towards online news sources, rather than watching TV, to find out about the latest worldly affairs. Nevertheless, simultaneously, due to a continuous flow of knowledge, individuals are coming to be overwhelmed by substantial quantities of content. In reaction to this, news organisations are re-engaging audiences by making short form content that is more clear and much easier to observe. These days it is common to find news channels that have large followings on social media channels. This pattern can be validated by the CEO of the fund that owns Euronews, for instance. Using this method has been important for supplying individuals with trusted and authenticated news sources, in a form they can readily follow.
In the last few years, with the growth of digital content, the way in which individuals consume media has changed considerably. For many years, standard television was the main source of family entertainment for the majority of people. Nevertheless, ever since the development of internet streaming platforms, many viewers are averting from scheduled tv, particularly among younger people. Rather, global media content analysis reveals that more people are buying memberships to streaming services, which strongly affirms the shift in audience intake habits. These options are popular for permitting individuals to see the shows and movies they want, whenever they feel like it. Those involved in the media industry, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for example, would recognise the appeal of streaming services as a popular media consumption habit among audiences today. These modifications show the move towards user-controlled viewing interests in the marketplace.
In the present digital age, mobile phones have come to be one of the most popular instruments that individuals are using to view videos and gain access to media. Nowadays, many social media platforms are offering unlimited feeds of short, fast-paced videos, that are growing in popularity among smartphone users. In fact, statistics show that that worldwide, mobile content viewing is on the rise, revealing that short form media is among the fastest growing media trends today. These platforms enable users to see a collection of personalised content and react immediately, making these videos a lot more interesting and addictive than standard media. Short form videos are also being used more frequently for news and academic purposes, click here not just for entertainment. Consequently, this pattern is shifting the way people are proactively looking for and counting on to receive knowledge, in a faster, shorter and more visual format.